Enrich and match records

Base Camp covered enrichment on a list you built inside Landbase. This lesson extends that skill to records that arrive from outside, such as a CRM export or a spreadsheet a colleague handed you. Matching connects each record to the right entry in the Landbase dataset, and enrichment then fills in the verified email, phone, and firmographic fields you need. Doing this in bulk is what turns a stale file into a list you can act on.

Match this file to the dataset, then enrich verified email and headcount for every row

What matching does

Matching connects a record you bring from outside to the right entry in the Landbase dataset. Once a record is matched, Landbase can fill its verified email, phone, and firmographic fields. Matching is the step that turns names in a file into something you can act on.

Match people and companies

You can match at two levels. Matching an individual connects a person to the dataset from the details you already hold, such as a name and a company. Matching at the company level connects an organization to its full firmographic record. Use the level that fits the file in front of you.

Enrich a single record

Enriching one record first shows you exactly which fields Landbase adds and how verification works, before you spend on a whole file. Each value passes through the waterfall and is verified before it is added, so you can trust what comes back.

Batch-enrich a whole file

The real time-saver is matching and enriching an entire file in one pass. Bring the file in, match the records, request the fields you need, and let Landbase fill them in bulk. Target only the rows that are missing details so you do not pay twice.

Verified phone numbers

Phone numbers are available as a verified field, and they cost more to find than emails, at 10 credits versus 1. Add phones when you plan to call, and leave them off when email is enough.

Try it in Landbase

1. Take a small CRM export or spreadsheet of accounts and bring it into Landbase.
2. Match the records, then request enrichment for email and a few firmographic fields.
3. Review how many verified results come back.
4. Add verified phone only for the contacts you plan to call.

Prefer the CLI? Bring the file in and enrich it from your terminal:

landbase-cli upload leads.csv
landbase-cli contact-enrich --fields email,phone