Signals

Know who’s ready to buy, before
your competitors do

Spot real market movement as it happens. Use buying signals to focus your team on accounts showing meaningful change and momentum.

Track meaningful company changes

Landbase monitors real-world changes like hiring, funding, and technology shifts to surface companies entering moments of change.

Understand what those changes mean

Signals are interpreted in context so teams know whether activity reflects growth, budget, or a potential buying window.

Act at the right
time

Prioritize accounts showing strong momentum so sales and marketing engage when interest and urgency are highest.

FAQs

What are Landbase signals?

Signals are company-level activity indicators, hiring, funding, tech stack shifts, expansion, and early interest, that show when an account is evolving or becoming a stronger fit for your ICP.

How do signals help sales and SDR teams?

They highlight accounts showing meaningful movement, helping reps prioritize outreach when companies are growing, investing, or exploring your category.

How are signals different from intent data?

Intent reflects content consumption; Signals reflect organizational changes, offering a broader and more reliable view of buying readiness.

How often are signals updated?

Signals update regularly through web enrichment, partner sources, and internal refresh cycles to maintain accuracy without implying real-time monitoring.

Can signals improve scoring and routing?

Yes. RevOps teams feed Signals into scoring models, routing rules, and qualification workflows to improve prioritization and pipeline accuracy.

What types of signals does Landbase track?

Over 1,500 hiring, financial, technographic, expansion, and early-interest indicators, plus composite signals created through AI modeling.

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