Headcount Growth

Companies whose employee count is climbing, broken down by department, seniority, and region over 1, 6, and 12 months.

Why it matters

Topline growth is noisy; department-level growth is a buying trigger. A marketing team that grew 40% in six months is standing up new programs and tooling right now. Because the delta is sliced by department and seniority, you reach the team that's actually expanding, not the company in the abstract.

How Landbase detects it

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Act on it

Target the specific function that's growing and lead with capacity: the team scaling fastest is the one feeling the pain your product solves.