Clearbit Pricing 2026: Plans, Costs and What You Actually Pay

Clearbit pricing in 2026 is built around the HubSpot Credits system. Since HubSpot acquired Clearbit in late 2023 and rebranded it as Breeze Intelligence, the pricing model shifted from a standalone platform to a credit-based add-on that requires a paid HubSpot subscription. In June 2025, HubSpot transitioned all legacy Breeze Intelligence credit packs into the broader HubSpot Credits framework, which now governs how buyer intent, AI agent actions, and other AI-powered features are metered. Notably, data enrichment itself does not consume HubSpot Credits on paid plans.

Mid-market teams running HubSpot Professional typically pay hundreds to thousands per month when combining the platform subscription with their HubSpot Credits usage. This guide breaks down the current credit model, platform costs, and total cost of ownership based on official HubSpot documentation and third-party pricing data from G2 reviews and procurement reports.

Key Takeaways

• Clearbit is now Breeze Intelligence, operating under the HubSpot Credits system. It requires a paid HubSpot subscription (Starter, Professional, or Enterprise).
• Under the current model, data enrichment does not consume HubSpot Credits on Starter, Professional, or Enterprise accounts. Continuous enrichment updates monthly without using credits.
• HubSpot Credits are consumed by other Breeze Intelligence and Breeze AI features, such as expanded buyer intent views and various AI agent actions. Credit consumption varies by feature, with some actions costing 10 credits and others costing 100 credits, according to the HubSpot Product and Services Catalog.
• Additional HubSpot Credits beyond what is included in your plan can be purchased at $10 per 1,000 credits.
• Total annual costs range from under $1,000 for a solo user on Starter to $50,000+ for mid-market teams running Professional or Enterprise HubSpot with high-volume AI and enrichment usage.
• All free Clearbit tools, including the Free Platform, Clearbit Connect, and the TAM Calculator, were shut down on April 30, 2025. The standalone Enrichment API is no longer available to new customers.

How Much Does Clearbit Cost in 2026?

Clearbit costs as little as a single HubSpot Starter seat plus any additional HubSpot Credits your team needs beyond the plan's included allotment. HubSpot's current pricing shows Sales Hub Starter at $9/seat/month on annual billing, making that the minimum entry point. At higher scales, costs rise significantly as you move to Professional and Enterprise tiers and purchase additional credit capacity.

Understanding Clearbit pricing requires looking at two separate components. You pay for two things: the HubSpot platform subscription and any additional HubSpot Credits your usage demands. Neither works without the other; Breeze Intelligence is an add-on, not a standalone product. The HubSpot tier determines which features you can access, while HubSpot Credits meter consumption of AI agent actions, expanded buyer intent views, and other credit-consuming features.

Notably, data enrichment itself does not consume HubSpot Credits on Starter, Professional, or Enterprise accounts. This is a significant change from the legacy Breeze Intelligence credit-pack model, where every enrichment action consumed a credit.

For teams that used Clearbit before the HubSpot acquisition, this represents a fundamental shift. What was once a standalone enrichment platform with API access is now bundled inside the HubSpot ecosystem. Teams on Salesforce, Pipedrive, or other CRMs need to adopt HubSpot to use Breeze Intelligence natively, though HubSpot does offer integrations and data sync with external systems including Salesforce, so a full rip-and-replace is not the only possible architecture.

How Clearbit Pricing Changed After the HubSpot Acquisition

HubSpot completed its acquisition of Clearbit in December 2023 and rebranded the product as Breeze Intelligence, announced at Inbound 2024 in September. The acquisition changed the pricing model in several important ways.

Before the acquisition, Clearbit operated as a standalone B2B data enrichment platform. It offered direct API access, CRM-agnostic integrations with Salesforce, Microsoft Dynamics, and Pipedrive, and a set of free tools. These included Clearbit Connect (a Chrome extension), a weekly visitor report, a TAM calculator, and a Slack integration.

Pricing was based on enrichment volume and direct contracts with the Clearbit sales team. Companies like Asana, Segment, and Intercom were among Clearbit's most prominent customers during this era.

After the acquisition, Clearbit became Breeze Intelligence, now operating under the HubSpot Credits system. Key changes include:

• Platform lock-in: Breeze Intelligence is native to HubSpot and requires a HubSpot subscription. Non-HubSpot CRM users need to adopt HubSpot, though data sync with external CRMs like Salesforce is supported, so a full CRM migration is not always required.
• HubSpot Credits billing: In June 2025, HubSpot transitioned legacy Breeze Intelligence credit packs into the broader HubSpot Credits system. Credit consumption now varies by feature: some actions cost 10 credits, others cost 100 credits, and data enrichment on paid accounts does not consume credits at all.
• Free tool sunset: All free Clearbit tools were discontinued on April 30, 2025. The Logo API was shut down in December 2025.
• API deprecation: The standalone Enrichment API, Logo API, and Prospector API were deprecated. New API keys are not available for accounts created in 2024 or later; only legacy accounts from 2023 and earlier retain API key access.
• Cost structure changes: Teams migrating from standalone Clearbit to Breeze Intelligence within HubSpot report increased costs in G2 reviews, though the magnitude varies significantly by team size, usage patterns, and which HubSpot tier is required.

Clearbit Pricing: The HubSpot Credits System

Since June 2025, Breeze Intelligence operates under the HubSpot Credits system rather than the legacy standalone credit packs. Here is how the current model works.

Included credits. Each paid HubSpot plan (Starter, Professional, Enterprise) includes a monthly allotment of HubSpot Credits. The exact number of included credits varies by plan tier.

Additional credits. If your team needs more credits than your plan includes, additional HubSpot Credits can be purchased at $10 per 1,000 credits in capacity packs.

Variable credit consumption. Unlike the legacy system where one credit equaled one enrichment, the current HubSpot Credits system uses variable credit rates depending on the feature. The HubSpot Product and Services Catalog lists examples such as 10 credits for certain Data Agent or Prospecting Agent actions and 100 credits for some customer-agent conversations.

Data enrichment does not consume credits. This is the most significant change from the legacy model. HubSpot's current documentation states that users in Starter, Professional, or Enterprise accounts will not consume HubSpot Credits when using data enrichment. Continuous enrichment updates monthly without using credits.

Overages and top-ups. HubSpot's current credit billing documentation describes both automatic upgrades and pay-as-you-go overages. Teams that exceed their monthly allotment have options to purchase additional capacity, unlike the legacy system's rigid tier structure.

Important notes on the credit system:

• Credits reset monthly. Unused credits at the end of each billing cycle are forfeited. There is no rollover.
• Monthly billing costs more. Annual billing offers lower per-month rates across both HubSpot plans and additional credit purchases.
• Credit consumption varies by action. Different Breeze Intelligence and Breeze AI features consume different numbers of credits per action. Always check the current catalog for up-to-date rates.

Clearbit Pricing by Team Size

The total monthly cost of Clearbit depends on your HubSpot platform tier and your team's credit consumption beyond the plan's included allotment. Here is what different team sizes typically pay.

Note: HubSpot pricing varies by Hub. The estimates below use Sales Hub pricing as a baseline. Teams running Marketing Hub Professional ($800/month base) or combinations of multiple Hubs will see higher platform costs.

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Since data enrichment no longer consumes HubSpot Credits on paid plans, the additional credit cost depends primarily on how heavily your team uses AI agent features, expanded buyer intent views, and other credit-consuming capabilities.

The per-user economics differ from standalone enrichment tools. Because the HubSpot platform cost is a significant fixed expense, Clearbit pricing tends to be more cost-effective for larger teams that are already invested in the HubSpot ecosystem.

Additional Clearbit Pricing Costs to Plan For

Beyond HubSpot Credits and the platform subscription, several additional expenses factor into the total cost of running Breeze Intelligence.

Onboarding fees. HubSpot charges a one-time onboarding fee for Professional and Enterprise plans that varies by Hub. According to HubSpot's pricing guides, Sales Hub Professional onboarding is $1,500, Marketing Hub Professional onboarding is $3,000, Sales Hub Enterprise onboarding is $3,500, and Marketing Hub Enterprise onboarding is $7,000.

This is a HubSpot platform cost, not a Breeze Intelligence cost, but it applies to new customers who need a qualifying HubSpot tier to use enrichment.

Feature gating by tier. Not all Breeze Intelligence features are available on every HubSpot plan. Advanced reporting and certain AI agent capabilities require Professional or Enterprise tiers. Teams on HubSpot Starter get core enrichment and buyer intent capabilities but may miss advanced features that mid-market teams typically need.

Credit overages. If your team exhausts its monthly HubSpot Credits allotment before the cycle resets, HubSpot offers automatic upgrades and pay-as-you-go overage options. Additional capacity packs are available at $10 per 1,000 credits.

Renewal price increases. Annual contract renewals may include price adjustments. Standard SaaS renewal increases in this category typically run 5 to 15 percent, though specific renewal terms depend on your contract.

Integration costs. Teams using marketing automation platforms like Marketo, Segment, Pardot, or Oracle Eloqua alongside HubSpot may need additional integration work or middleware. These costs vary by implementation but are worth budgeting for if Breeze Intelligence is one part of a larger data stack.

What Each Breeze Intelligence Tier Includes

Breeze Intelligence provides three core capabilities: data enrichment, buyer intent, and form shortening. The depth of access varies by your HubSpot plan.

Data Enrichment

Breeze Intelligence enriches contact and company records with over 40 attributes pulled from a database of more than 200 million company and buyer profiles. Attributes include company phone number, annual revenue, website address, employee count, industry classification, and contact roles.

Enrichment runs manually on individual records, in bulk across lists, or automatically when new records enter HubSpot. Critically, data enrichment does not consume HubSpot Credits on Starter, Professional, or Enterprise accounts. Continuous enrichment updates records monthly without using credits.

Buyer Intent

The Buyer Intent feature identifies which companies in your target market are visiting your website and matches them to company records. Sales teams can use this data to prioritize outreach to accounts showing active research behavior.

Buyer intent is available on Starter, Professional, and Enterprise plans. To view more than 20 companies per view, you need HubSpot Credits plus a Starter, Professional, or Enterprise subscription.

Form Shortening

Form Shortening recognizes returning visitors and pre-fills form fields based on their previous interactions. This reduces the number of fields a prospect needs to complete, which can improve form completion rates. As of September 3, 2025, form shortening no longer requires or consumes HubSpot Credits.

Total Cost of Ownership: HubSpot Plus Breeze Intelligence

The total cost of ownership for Clearbit in 2026 extends beyond credit costs. Because Breeze Intelligence requires a HubSpot subscription, the platform cost is inseparable from the enrichment cost.

Here is what total annual costs look like at different scales, based on current HubSpot pricing and HubSpot Credits at $10 per 1,000.

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These figures represent the platform subscription plus estimated additional HubSpot Credits only. They do not include onboarding fees, integration costs, or additional HubSpot add-ons like the Operations Hub or Content Hub that some teams run alongside their CRM.

For comparison, the B2B data enrichment market was valued at $2.37 billion in 2023 and is growing at a 10.1 percent CAGR. Standalone enrichment providers like ZoomInfo, Cognism, Apollo.io, and Lusha typically price between $5,000 and $50,000 annually depending on volume.

Clearbit's total cost of ownership sits within this range but includes the HubSpot CRM platform as part of the price, a distinction that matters for budget planning.

How to Get the Best Deal on Clearbit

Several strategies can reduce the total cost of Breeze Intelligence.

Negotiate annual contracts. Annual billing consistently costs less than monthly billing across both HubSpot plans and additional HubSpot Credits purchases. Larger commitments see proportionally larger discounts on annual contracts.

Right-size your HubSpot plan. Since data enrichment no longer consumes HubSpot Credits on paid plans, the primary cost driver is your HubSpot platform tier. Choose the tier that matches your feature needs, not your enrichment volume. Audit your actual AI agent and buyer intent usage for 60 to 90 days before committing to additional credit capacity.

Consolidate your HubSpot stack. If your team already runs HubSpot for CRM, marketing, or service, adding Breeze Intelligence is incremental. The platform cost is already sunk.

Teams considering Breeze Intelligence as their first HubSpot product face a higher total cost because they are also adopting the CRM.

Leverage end-of-quarter timing. HubSpot's fiscal quarters end in March, June, September, and December. Sales teams are more willing to offer discounts as quarter-end approaches. Planning your procurement cycle around these dates can yield better terms.

Ask about startup and nonprofit discounts. HubSpot offers discounted pricing for qualified startups through its HubSpot for Startups program and for nonprofit organizations. These discounts apply to the platform subscription, which reduces the total cost of running Breeze Intelligence.

Use a procurement platform. Services like Vendr specialize in SaaS contract negotiation and maintain pricing benchmarks across thousands of HubSpot deals. They can provide leverage on both the platform subscription and additional credit pricing.

Signs You May Need a Different Approach

Certain scenarios suggest that the Breeze Intelligence pricing model may not align with a team's data enrichment needs.

Your CRM is not HubSpot. Breeze Intelligence is native to HubSpot and requires a HubSpot subscription. While HubSpot offers data sync capabilities with external CRMs including Salesforce integration, teams that are deeply invested in Salesforce, Microsoft Dynamics, Pipedrive, or Zoho CRM face added complexity and cost when adopting Breeze Intelligence. For many, this is a platform decision, not just an enrichment purchase.

You need standalone API access. The standalone Clearbit Enrichment API is no longer available to new customers. Only accounts created in 2023 and earlier retain API key access. Teams that built workflows around direct API calls need to evaluate whether HubSpot's native integrations can replace their existing implementation.

Your credit consumption is unpredictable. While data enrichment no longer consumes HubSpot Credits on paid accounts, teams with heavy and variable usage of AI agent features and other credit-consuming capabilities may find it difficult to predict monthly credit needs. The monthly credit reset with no rollover penalizes teams with highly variable usage patterns.

You operate primarily outside the U.S. Clearbit's data accuracy is generally strongest for U.S.-based companies with 50 or more employees. G2 reviewers note that accuracy tends to be lower for smaller companies, international companies outside North America and Western Europe, and contact-level data like phone numbers.

Your budget requires standalone pricing. The combined cost of HubSpot plus Breeze Intelligence exceeds what many teams allocate for enrichment alone. If your budget is limited for data enrichment and you do not already use HubSpot, the total cost of entry may not align.

Final Verdict

Clearbit pricing in 2026 is a product of the HubSpot acquisition and the transition to the HubSpot Credits system. For teams already committed to the HubSpot ecosystem, Breeze Intelligence provides native data enrichment (which no longer consumes credits on paid plans), buyer intent, and form shortening without adding another vendor to the stack. The HubSpot Credits model consolidates billing across Breeze Intelligence and other HubSpot AI features, and the platform integration is seamless for HubSpot workflows.

For teams outside the HubSpot ecosystem, or those with complex multi-CRM architectures, the total cost of ownership warrants careful evaluation. The platform dependency, variable credit consumption rates, and layered pricing structure mean that Clearbit in 2026 is as much a HubSpot decision as it is an enrichment decision.

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Frequently Asked Questions

How much does Clearbit cost per month?

Clearbit's cost in 2026 starts with a HubSpot subscription. Sales Hub Starter begins at $9/seat/month on annual billing. Since data enrichment does not consume HubSpot Credits on paid plans, the minimum monthly cost for basic enrichment is your HubSpot platform fee. Teams needing additional HubSpot Credits for AI agent features and expanded buyer intent can purchase them at $10 per 1,000 credits. Typical mid-market costs range from several hundred to several thousand dollars monthly depending on team size and HubSpot tier.

Is Clearbit free with HubSpot?

Clearbit is not a separate free product, but data enrichment through Breeze Intelligence does not consume HubSpot Credits on Starter, Professional, or Enterprise accounts. You still need a paid HubSpot subscription to access enrichment features. All legacy free Clearbit tools were discontinued on April 30, 2025.

What happened to Clearbit after the HubSpot acquisition?

HubSpot acquired Clearbit in December 2023 and rebranded it as Breeze Intelligence, announced at Inbound 2024. The product shifted from a standalone enrichment platform to a HubSpot add-on. Free tools were sunset, APIs were deprecated for new accounts, and pricing moved to the HubSpot Credits system tied to HubSpot subscriptions.

How do HubSpot Credits work for Breeze Intelligence?

HubSpot Credits are a unified currency across HubSpot's AI-powered features. Each paid HubSpot plan includes a monthly allotment of credits. Credit consumption varies by feature: for example, certain AI agent actions cost 10 credits, while some customer-agent conversations cost 100 credits. Notably, data enrichment does not consume credits on Starter, Professional, or Enterprise accounts. Credits reset monthly and do not roll over. Additional credits can be purchased at $10 per 1,000.

Does Clearbit offer a free trial?

Breeze Intelligence does not offer a standalone free trial. HubSpot offers free CRM tools that let you explore the platform interface, but Breeze Intelligence enrichment features require a paid HubSpot subscription to use.

Is Clearbit still available as a standalone product?

No. Clearbit is no longer available as a standalone product. It now operates exclusively as Breeze Intelligence within the HubSpot ecosystem. Teams that do not use HubSpot cannot access Clearbit's enrichment capabilities natively, though HubSpot does support data sync with external CRMs.

What is the cheapest way to use Clearbit in 2026?

The cheapest path is a single Sales Hub Starter seat at $9/month on annual billing. Since data enrichment does not consume HubSpot Credits on paid plans, this gives you access to basic enrichment capabilities. This is suitable for testing but may lack advanced features that mid-market teams need, which require Professional or Enterprise tiers.

Can you cancel Clearbit at any time?

Cancellation terms depend on your HubSpot subscription's commitment term. HubSpot's cancellation documentation states that paid subscriptions can be downgraded or canceled at the end of the commitment term. Whether you are on monthly or annual billing affects when you can cancel.

What is the Clearbit G2 rating?

Clearbit holds a 4.4 out of 5 rating from 629 reviews on G2. Users praise data accuracy for mid-to-large U.S. companies but note slower support response times since the HubSpot acquisition and frustrations with CRM lock-in.

How does Clearbit pricing compare to other enrichment tools?

Clearbit pricing is competitive for teams already on HubSpot, where the platform cost is sunk and data enrichment does not consume additional credits. For teams not on HubSpot, the total cost of ownership, including the required HubSpot subscription, typically exceeds standalone enrichment tools that offer CRM-agnostic pricing. Annual costs range from just over $100 for minimal usage to $50,000+ at enterprise scale.