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A signal-driven view of Gartner’s addressable market

We synthesized your ICP, mapped the addressable market, and scored every account against Gartner’s buying signals. See below for a snapshot of your in-market accounts and top contacts.

Step 01 · Understanding ICP

We analysed how Gartner goes to market

Firmographics
  • 2,000–50,000 FTE, $400M–$150B revenue
  • Multi-function enterprises making large technology, talent or supply-chain decisions without independent benchmarking
  • US national + Canada
Verticals
  • Financial Services
  • Healthcare & Life Sciences
  • Manufacturing & Supply Chain
  • Technology & Telecom
Buyer Personas
  • CIO
  • CHRO
  • CFO
  • Chief Supply Chain Officer (each a separate economic buyer)
Step 02 · Scoring & prioritising

Every account scored against Gartner’s buying signals

Jefferies Investment Banking · 8,486 employees · New York
89Fit
  • Signal stack 28 / 34
  • Firmographic fit 22 / 22
  • Complexity & footprint 18 / 20
  • Technographic 11 / 14
  • Strategic geo & PE 10 / 10
What fired
  • 29 locations to standardise a platform across
  • 187 open requisitions live on the careers site
  • 3.7% technical staff against 8,486 employees, a clear capacity gap
  • Data Ai, Itsm, Security in the stack
  • PERL flagged for refresh

Anatomy of a score

  • Signal stack: open requisitions, share of headcount that is technical, CEO time in seat, recent capital or M&A events.
  • Firmographic fit: employees and revenue against the ICP band.
  • Complexity and footprint: site count and headcount.
  • Technographic: Gartner, Idc, Accenture, SAP in the stack, plus legacy markers like Citrix Xenapp, Novell, COBOL, Windows 7.
  • Strategic geo and PE: Northeast / major US enterprise hubs HQ, private equity or M&A ownership.
The secret sauce

Six signals a generic data tool cannot assemble

Landbase-native signalWhy it cannot be replicatedWhat the rep leads with
Job postings and IT-capacity gapLive reqs naming Gartner, Idc, Accenture, SAP or cloud platforms, measured against technical headcount. Shows who is mid-programme and short-staffed.HR practice on talent and capacity pressureSales and marketing practice on a growth programme
Rival ERP and legacy stackA rival or ageing estate marks a displacement or upgrade window rather than a cold start.Finance practice on a transformation or cost programme
Existing Gartner footprintCitrix Xenapp, Novell, COBOL, Windows 7 identify expansion accounts where the relationship already exists.Sales and marketing practice on a growth programmeAI and technology sourcing research
Leadership tenure, CIO or CFOA new CIO or CFO inside 18 months is the single most reliable window for a platform decision.New C-suite leader
Multi-site and multi-entity complexityLocation count and entity spread predict consolidation pain.Supply chain practice across a distributed footprint
Capital events and M&AFunding, acquisitions and carve-outs force system consolidation on a deadline.Finance practice on a transformation or cost programmeSales and marketing practice on a growth programme
Step 03 · Building TAM

A slice of your addressable market

2,832
In-band accounts scored
2,000–50,000 employees, 4 industry suites, deduplicated on the company graph
1,342
Qualified market
Fit score 60 or above: the accounts worth working across the next several quarters
235
Tier-1 priority targets
Fit score 75 or above, from which the 100 named in this brief are drawn

What is actually true about those 100 accounts

Install base99
Hiring surge98
PE / M&A signal89
Thin IT87
Priority hub HQ56
New CEO40
Legacy / EOL tech36
Multi-site28
Recent CEO25

Each bar is how many of the 100 are firing that trigger today. Tier-1 accounts stack two or more inside a 90-day window, which is what separates them from a company that merely looks like a fit.

Step 04 · Mapping buyers to accounts

A snapshot of your accounts and buyers

25 of 100
#CompanyVerticalEmployeesRevenueSitesFit
1JefferiesFinancial Svcs8,486$10.8B2989
2R1 RCMHealth & Life Sci23,031$2.3B1189
3PetcoMfg & Supply Chain19,978$6.0B789
4KemperFinancial Svcs7,013$4.8B588
5MSC Industrial SupplyMfg & Supply Chain5,945$3.8B1188
6Gilead SciencesHealth & Life Sci14,810$29.4B2987
7SchneiderMfg & Supply Chain11,676$5.7B587
8DollaramaMfg & Supply Chain12,181$5.7B587
9TopgolfTech & Telecom12,439$4.6B587
10LocktonFinancial Svcs15,145$1.3B10386
11Brown & BrownFinancial Svcs13,590$5.9B10186
12Aspen DentalHealth & Life Sci9,763$650M386
13Weis MarketsMfg & Supply Chain7,970$5.0B586
14VontierMfg & Supply Chain6,205$3.1B7586
15Builders FirstSourceMfg & Supply Chain12,190$15.2B686
16Camping WorldMfg & Supply Chain7,758$6.4B786
17Rent-A-CenterMfg & Supply Chain7,873$4.7B586
18Dave & Buster'sTech & Telecom13,318$2.1B10386
19AscensusFinancial Svcs5,799$2.0B885
20McLaren Health CareHealth & Life Sci9,332$6.7B585
21Brink’sMfg & Supply Chain10,588$5.3B5685
22ITWMfg & Supply Chain18,845$16.0B4185
23Corebridge FinancialFinancial Svcs5,354$18.5B484
24KKRFinancial Svcs11,538$19.5B584
25LincareHealth & Life Sci5,904$2.0B584

See your full Gartner TAM,
scored and SDR-ready.

A 30-minute working session covering your Tier-1 accounts, the signals behind each score, and territory-ready exports for your SDRs.

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