How can sales and marketing teams use this NRF visitor list?
For sales teams, this data should drive a laser-focused outreach strategy. Use the attendee data to map entire buying committees – from store operations to IT leaders. Craft personalized outreach that speaks to their specific retail challenges, whether that's store operations, supply chain, or customer experience. Connect with retail technology buyers before the show floor opens. Identify decision-makers with active budgets. Target retailers planning digital transformation initiatives. Book meetings with the exact people who can say "yes."
Marketing teams should leverage this data to create highly targeted campaigns that acknowledge the unique challenges of different retail segments. Department stores have different needs than specialty retailers or grocers – your messaging should reflect this. Develop content that aligns with known NRF themes and retailer pain points.
The attendee list provides valuable intelligence about retail technology buying cycles. Track planned store renovations, POS upgrades, and digital transformation initiatives. Create a timeline of when specific retailers typically make technology decisions post-NRF. This becomes crucial for timing follow-up engagement and aligning with budget cycles.
The retail industry is transforming rapidly. Your competitors are already planning their NRF strategy. Every day you wait is another missed opportunity to connect with retail's biggest buyers. Every day you wait is another day your competitors could be connecting with your ideal customers. Get the complete, enriched list of over 800 companies and contacts on the Landbase platform.
Use the data to measure conversions between retailers you met versus those you didn't. Track how meeting at NRF impacts deal velocity and size. This analysis proves ROI and improves next year's pre-show targeting. Remember that many retailers use NRF to kickstart their annual technology initiatives – your follow-up strategy should position you to capitalize on these decisions.
What's included with the NRF 2025 attendee list?
The Landbase attendee lists includes visitors and exhibitors, with key data points such as First Name, Last Name, Job Title, Company Name, Company Website, City, State, Country, and LinkedIn Profile. With the Landbase platform, your lists are easily enriched with contact information including email and phone number.
Where is NRF Annual Convention & Expo located?
NRF Retail's Big Show takes place in New York, New York, US at the Jacob K. Javits Convention Center
When is NRF Retail's Big Show?
NRF Retail's Big Show 2025 takes place from January 12 to January 14, 2025
What type of event is NRF?
NRF Retail's Big Show is one of the largest retail conferences and tradeshows in the world.
How many people attend NRF?
Over 39,500 people attended NRF 2024.
